Planning the digital strategy and the consequent implementation of tactics represent the first step to achieving the desired results.

I therefore guide you from the first steps, through the analysis of your digital presence, the construction of your Personal Branding and a functional digital marketing plan suited to your objectives, the evaluation of the real possibilities and opportunities, in the creation of a real and own architecture of digital solutions and services for your transformation within a Business +Digital Plan tailored for you.

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Do you want to know more about digital transformation? Read this article!

SEO Search Engine Optimization is a set of activities that improves the position of a website among the results of a search engine (for example on Google). SEO has three pillars: content, relationships (backlinks) and the site interface. What I am going to carry out is an in-depth digital analysis with a focus on the quality of your site and the strategies to be applied from an SEO point of view, also identifying the keywords with high potential to be used both within the sections of your site and/or blogs which, possibly, in advertising campaigns; I study the behavior of your competitors and the foreseeable margins for improvement through advanced analysis tools.

Creation of content for social networks or for your blog.

You understand the importance of an SEO project to impact your web presence, but you don't have the time to manage it. I'll handle that!

The contents may be a mix of original creations and reworking of contents and material provided by you. It therefore involves the creation and adaptation with the addition of any collages of images, graphics, photographic material, infographics and/or videos which will then be conveyed on a Blog and/or in 4 Social Networks of your choice between LinkedIn, Facebook, Instagram, TikTok, X, Threads, IG Broadcast.

You will therefore have 4 guaranteed contents per month for each social network and the management of the monthly editorial plan.

How important are Social Networks? A fundamental piece, to find out more read this article!

As a social media manager I take care of the creation of content intended for the social networks Instagram, Facebook, LinkedIn and TikTok with the creation and/or modification of photos, videos and graphics for optimal sharing on individual channels, I manage the monthly editorial plan with a minimum number of guaranteed posts and the sharing of Stories, I deal with social listening for the segmentation of the target audience and implement best practice analyses. I work to guarantee increased engagement and the organic growth of your profile which you can monitor thanks to the periodic sharing of reports.

This listing on Google allows you to update information about your business, change opening hours or add a website in real time.On the card you can add photos or updates to stand out, but also receive and respond to reviews and questions to get in direct contact with your customers.You can manage your business profile very easily on the Google Maps app.So with the optimization of this listing if users search for you, the listing profile appears in the search results. ​I will take care of creating and claiming, as well as optimizing your business profile, known as former Google my Business, and I will give you advice on how to use it in the best way as a valuable tool.

What is Personal branding?

It is your personal identity on the web.

It's about understanding and defining who you are and how to communicate with your target audience by identifying the tone of voice appropriate to the message to be conveyed in the various communication channels that will be chosen and used with a strategy created consistently and tailored to your identity and your goals.

I will therefore help you define your identity and

I will support you in planning your communication on the web, advising you step by step on the steps to take and based on your actual availability of time and budget.

If you want to know more about Brand Identity, read this article!

Whether you are an artist, event organizer, you have a festival or a company you definitely need effective press communication.

It is essential to attract your audience by making people talk about you and what better tool can talk about you than online and traditional press?

With my specialized team, I create and manage a press communication strategy for you for concert seasons and/or individual events, but also communication projects to make you known to a wider audience through the press.

You will have a specialized communication team dedicated to your project!

Whatever your professional and business growth goals, you will always need to grow and diversify your contacts as well as attract your audience and customers in a systematic way.I create and manage together with you and for you a Lead Generation commercial strategy aimed at acquiring new customers, new partners, new collaborations and/or new suppliers with the active search for contacts and the acquisition direct contact with relationship creation through digital tools such as LinkedIn, Instagram and/or email marketing.You are guaranteed virtual assistance from a person dedicated to the project for 1 hour a day for 5 days a week.

If yours is a well-structured business and you need to sell services and/or bring more of the public you are interested in to your website, you need to advertise online, commonly called Adv.

I create and manage for you, with my team specialized in web advertising, advertising campaigns on Google or on social networks aimed at acquiring new customers with specific calls to action and the creation and insertion of photographic, video and textual content (also provided by you) optimized for campaigns.

A clear project that will include a series of ads, all the alignment calls necessary to define the objectives of the advertising campaign, the review of the campaign before going online and a report on the results.

Parli Italiano?

Whether the answer is yes or no, if you live and work in Italy, you will have to get your website perfectly structured also in Italian,No, it is not enough to translate the texts you publish on the site pages. The translation of a site certainly concerns the texts that populate it, but also the internal structure that makes it up and makes it readable to web software. The structure includes titles, descriptions, title tags, tags, alternative descriptions, alt text etc...They are elements that are not externally visible, but which are carefully read and analyzed by Google software, determining whether or not the reliability, quality, correctness and trustworthiness of your website as a source of information.

Are you overwhelmed by the amount of communications you have to constantly maintain with agencies, institutions, sponsors, suppliers and so on?I create and manage together with you and for you, a commercial public relations and lead generation strategy (contact acquisition) aimed at retaining and/or acquiring new customers and partners.The service therefore involves the management of relationships and the exchange of data and information with agencies, collaborators, influencers, suppliers, institutions and sponsors, working on a list of contacts provided by you and, where necessary, implementing the active search for contacts and prospects ( potential clients).You are guaranteed the virtual assistance of a person for 1 hour a day for 5 days a week dedicated to the project.

I manage your TikTok profile by helping you in planning and idealizing specific content for this constantly evolving social network, with the creation of graphics and photo and video content, but also providing you with the necessary support for performance analysis.If you offer a service or want to increase the visibility and knowledge of your professional figure or your brand, the best way to use this social network - in the same way as the others - is to connect it directly to your website, inviting users to visit the site with specific calls to action (calls to action) in the contents in order to increase traffic to your site. In the case of selling products, the ideal would be to connect the social network to your e-commerce.

The website is the container of everything related to your business.

Having it means staying one step ahead of around 50% of your colleagues and not having it means being at least three steps behind those who have convinced themselves to take the step of creating one or those who already have one, especially if it has been well structured and designed consistently with its identity.

I can create your site in various ways, manage it monthly or make it simple but complete so that you can manage it independently over time.

Explore the Shop to find the solution best suited to your needs or ask me for a no-obligation consultation here to guide you in your choice.